本田掀桌裂行挑战，豪爵铃木市场受压,NCR不到1万落地，未来还能撑多久？

Okay, let's break down these points about Chinese scooter brands, especially focusing on Honda's recent actions and the market competition.
"1. 本田掀桌 (Honda "Flipping the Table")"
"What does it mean?" This refers to Honda's surprise aggressive pricing strategy at the beginning of 2024. They launched several models (like the SH360, SH300, CR-Volt) with significant discounts and subsidies, making them highly competitive, especially against NCR's (underlying brand: SYM) popular models. "Why did they do it?" It's widely seen as a direct response to NCR's success, particularly the SYM Nija series, which has eaten into Honda's market share in the affordable segment. Honda wanted to reassert its dominance and regain lost ground quickly. "Impact:" It caused a stir in the industry, forcing other brands to potentially reassess their pricing, and it created a wave of excitement and sales for Honda models. It definitely "flipped the table" in terms of pricing dynamics in the entry-to-mid segment.
"2. 裂行 (Market Split/Rift)"
"What does it imply?" The aggressive move by Honda has likely intensified the competition and potentially created a split in the market. "Price Sensitivity:" Customers looking for the absolute best deal on a reliable scooter are now heavily leaning towards currently discounted Honda models.

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#星海V9让豪华MPV走进千万家#本田掀桌！裂行、NCR不到1万落地，豪爵、铃木还能撑多久？

踏板车“价格坚挺”的神话，终于被本田打破了！长期以来，不管跨骑车市场怎么卷，125cc踏板领域始终稳如泰山——铃木UY、豪爵AFR等热门车型价格硬挺，几乎没有让利空间。但如今，这场由本田率先发起的价格战，正让刚需踏板市场迎来大洗牌，而豪爵、铃木的“价格防线”，似乎也摇摇欲坠。

谁也没想到，率先“掀桌子”的会是本田。新大洲本田裂行125，这款曾经定位旗舰125踏板、价格稳定在1.2万元左右的热门车型，如今全包落地价仅9999元（带钥匙版本）；五羊本田这边更狠，NCR125部分城市优惠后落地价低至9500元，NX125甚至跌破9000元，库存车价格更低。要知道，这可是本田的主力125踏板，不到1万就能落地，放在以前想都不敢想。

就连热度居高不下的复古小踏板新大洲本田NS125LA，也加入了“让利阵营”。虽然官方标价仍为11900元，没有明面上的现金降价，但购车抽奖活动力度不小——最低可中400元，运气好的能抽中千元大奖，相当于变相降价，诚意十足。

本田之所以放下身段，核心还是市场压力倒逼。一方面，铃木UY凭借均衡的产品力和扎实口碑，长期霸占125踏板销量榜，本田旗下车型虽有品牌光环，但在性价比上一直不占优；另一方面，国产车的“不讲武德”让竞争更激烈，就像钱江鸿125，1万内价格配齐ABS，直接冲上人气榜第一，这样的配置优势，让传统合资踏板不得不正视。

更关键的是，合资踏板的“品质优势”正在淡化。以前消费者愿意为本田、铃木的可靠性多花钱，但现在豪爵等自主品牌在品质上持续发力，做工和耐用性大幅提升，让合资品牌的溢价空间越来越小。在“同价位选配置，同配置比价格”的消费逻辑下，本田如果不主动降价，市场份额难免被分流。

这波降价也释放了明确信号：本田125踏板离官方降价不远了。参考此前五羊本田190系列全系官降的操作，如今经销商普遍让利，本质上是为官方降价铺路——毕竟库存积压卖不出去，对车企和经销商都是负担。而本田的降价，必然会倒逼豪爵、铃木跟进。

目前豪爵AFR、铃木UY仍维持1万出头的价格，暂时没有松动迹象。但面对本田不到1万的落地价，这两款车的价格优势已不复存在。要知道，125踏板是纯刚需市场，消费者对价格敏感度极高，当本田用“品牌+低价”组合拳出击，豪爵、铃木如果还坚守原价，大概率会流失不少潜在客户。

曾经的踏板市场，因为刚需属性价格坚挺，让消费者直呼“被收割”。而现在，本田的降价彻底点燃了价格战的战火。接下来就看豪爵、铃木能撑多久——是坚守价格阵地，还是跟风降价自保？对消费者来说，不管结果如何，踏板车“卷起来”都是好事，毕竟花更少的钱买更好的车，才是大家最想看到的。你觉得豪爵、铃木会很快跟进降价吗？评论区聊聊～